Colour Choice
It’s wise to keep your business cards in line with the rest of your company’s branding. If you have company colors, use them. Of course, if you don’t have any particular color scheme to work with, you’ll have free reign on your cards.
But, be careful to choose complementary colors clashing colors can look tacky and unprofessional on a business card. If in doubt, use an online color matching tool. You can also print your professional business cards in Ireland from https://www.printready.ie/product/business-cards-dublin/.
Visual Content
Pictures speak louder than words. This is true for business cards. While you need to have written content on one side of the card, think about saving the other for something more visual.
Perhaps you could use the space to display an image of your product, or something related to your business. Or, put your company logo on the back of the card.
Whatever you do, don’t leave it blank – it’s often claimed that people don’t look at the back of business cards, but that’s simply not true. Just think about how many times you’ve been given a card, and flipped it over to check…
Borders and Bleeds
Don’t use borders in your card design. This is for a purely practical reason – no matter how much attention is paid, printing is never 100% completely precise.
A perfectly symmetrical border on your screen may come out lopsided, thanks to minute movements in the printing machine. Printers recommend leaving a 3mm Bleed – an area the same color as the background – around the edges of your card, purely for this reason.